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2023 is going to be the year of significant shifts when it comes to marketing your business. Here are the top 3 trends I predict we’ll see: Less Facts, More Opinion It doesn’t take long to find ten people talking about the same things, almost verbatim.  This year, we are headed in a direction where […]

There is an underrated feature on Instagram that you need to start leveraging ASAP. What is it? Instagram Guides What Is The Guides Feature? I like to think of the Guides feature as little Pinterest boards or YouTube playlists within your Instagram profile. Creating a guide allows you to curate content on core topics that […]

I want you to consider the social media channels or online platforms you’ve attempted to market your business and why you chose them. Is it because they are trendy? Is it because they are the ones that are the most familiar to you?  Is it because someone told you that’s the platform you should be […]